Tell Your Story

Friday, December 2, 2016

A great story versus a good story can make a difference and help to keep your donors and volunteers engaged. Your story has already been created, the goal is to tell it effectively enough to trigger a desire for your audience to give of themselves in some way.

As you create your story always remember to include specific events that will cause an emotional connection to your cause. Your story should also include a moment when people see themselves or someone they know in a situation where your nonprofit would help.

Remember the rule to K.I.S.S. – Keep It Simple Stupid. Although some elements of your story maybe very interesting, most people have a short attention span and the key purpose of your story is to plant the seed. We suggest keeping your presentation under 10 minutes and within 400 words written.

People absorb information is a variety of ways and rarely absorb stats that are important to your cause. If you have a way of representing your stats in a visual way like and infographic it will be more effective.

Nonprofit Topics Worth Sharing

  • What is the problem you are solving?
  • Who, why and when the organization was created?
  • How you are making an impact?
  • Where do you want to take the organization in the future?

For more tools and resources be sure to subscribe to the RaiseMore Newsletter and contact us if you want to discuss how to reach more people and raise more funds.


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